Comics: when the pages of “Profs” and “Sisters” start talking…

It's a first: Bamboo Publishing is launching two albums of these successful children's series this Wednesday in "augmented versions." On each page, a QR code lets you listen to the dialogue and soundtrack on your phone. A little extra that should appeal to younger audiences.
By Christophe Levent"Is this my Carnival costume??" At just 7 years old, Marine, the heroine of "Sisters," is not happy at all. You can see it in the drawing in the album's panel... But above all, you can hear it! For the miracle to happen, you simply have to scan the QR code at the top of the page with your smartphone and press the play button. Bamboo Editions is launching this brand new "read and listen" comic book concept this Wednesday with two "best of" albums from two successful children's series: "Les Sisters" (9 million copies sold) and "Les Profs" (7 million).
The idea came from a "Sisters" podcast produced with Gulli, the channel that broadcasts the animated series based on the comic strip. "We thought we could use this material to pair it with an album. We were a bit tentative at first. Initially, we thought of a system where you had to hover your phone over each panel. It was a bit complicated and ultimately not practical. We did it differently by creating new content and opting for the QR code system," says Olivier Sulpice, the boss of Bamboo.
Concretely, after scanning, the screen offers two options: read the page at once or control the reading panel by panel. "We worked with a Lyon studio specializing in sound and the adaptation of comics into audio, particularly for people with visual impairments, Blynd. For our part, for both albums, we selected gags from previously published comics that could have a sound interest. Then, the dialogues were recorded by actors, and then we added the music and sound effects," explains the president of the publishing house. For "Sisters," for example, Anaïs Delva and Kelly Marot, voice actors in the animated series, provided the voices.

A gadget, some might say. A plus in any case. "For us, the most important thing remains the book. The idea isn't to replace it with the telephone. But to have an augmented version, with a sense, hearing, added to reading. For the youngest, there may even be an educational virtue for learning to write and read," says Olivier Sulpice, who believes in the success of this novel concept: the "Sisters" version has been printed in more than 30,000 copies and "Les Profs" in 15,000. In 2026, four new albums with audio should be added to the first two, including "Mes cop's" and "Les Petits Mythos."
“The Teachers” and “The Sisters” in audio version. Bamboo Publishing. 48 pages. 11.90 euros.
Le Parisien