Fighting fast fashion: ecological awareness, but at what cost?

Published on June 2, 2025 at 5:30 p.m.

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A bill to curb brands like Shein and Temu is being considered in the Senate starting this Monday. Parliamentarians intend to legislate against this "ephemeral" and "disposable" fashion offering at bargain prices.

Chinese discount fast-fashion platforms Shein and Temu are (finally) coming under the radar of parliamentarians this Monday, June 2, who are seeking to curb their tidal wave in France through two measures: a ban on these platforms using influencers to promote them and the introduction of ecological taxes on clothing and packages offered by these brands. After its adoption in the National Assembly...

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