Promotions in large retail outlets often concern products that are too fatty, too sweet or too salty.

This is one of the techniques used by retailers to distinguish themselves and attract consumers: promotions – most often highlighted in catalogs in the form of "- 50%" or "2 + 1 free" or bundles – are all ways for hypermarkets and supermarkets to attract consumers and their wallets. But for a collective of associations committed to health, the environment and consumer rights, this practice is deceptive and harmful to health.

According to a survey of advertising brochures conducted in February and March by these seven organizations (France Assos Santé, Réseau Action Climat – the RAC –, French Federation of Diabetics, Foodwatch, National Collective of Obese Associations, etc.), the results of which were published on Wednesday, May 21, two-thirds of the promotions focus on products that are too fatty, too sweet, or too salty. These are all foods whose consumption should be reduced, and only 12% of them focus on products that should be promoted.

In total, these associations have therefore identified six times more promotions on the most unhealthy foods than on healthy foods. "The result is edifying for these brands that present themselves as allies of healthy eating," reacts Benoit Granier, head of food at the RAC.

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