Social media. We've selected five unique food influencers for you to follow.

From recipes with the back of the cupboard to more elaborate dishes, including recommendations for the best cafes and restaurants, food influencers are proliferating on social media. And it's working, since cooking is the second most followed topic among Internet users on social media (55%), just behind humor (56%), according to a 2025 study conducted by the influencer firm Reech. From food criticism to artistic baking to everyday cooking, many online influencers are making their followers salivate. Here is a selection (not exhaustive) of engaging food influencers, not to be missed.

A food journalist for 40 years, François Simon, who now shares his writing on social media, is known for his refined literary style, even in his often incisive critiques. We delight in his in-depth analyses and let ourselves be guided by his approach and poetic voice of the places he tests and recommends (or not), and we eagerly await at the end of each video the answer to the question: Will I go back? He never shows his face to maintain his anonymity, which allows him, like the food critics of the Michelin guide for example, to maintain his independence.

Will I go back , by François Simon, Flammarion, 26 euros.

Under her username @louloukitchen, Lou embodies a sunny and generous cuisine, inspired by her Mediterranean roots. She shares simple, colorful and flavorful recipes, showcasing fresh, seasonal produce. It ranges from Sunday comfort food to weeknight meals for a busy mom, all with her infectious good humor.

Eggplant, ricotta, thyme and honey, by Loulou kitchen, Marabout, 19.90 euros.

Behind @lagrandebouffe is Sandy, who shares her generous and comforting recipes, as delicious as they are fun to watch, with unparalleled humor and punchlines. This self-taught chef offers simple and uninhibited cooking and shows that making delicious meals is accessible to everyone. Watching each of her videos, you're guaranteed to spend two minutes laughing while salivating.

The Big Feast , by Sandy Ramier, First, 19.95 euros.

They answer a question we're all asking ourselves: what's for dinner tonight? Behind this account, Margot and Aymeric, both former chefs in renowned Parisian establishments, offer gourmet and seasonal recipes. With quality ingredients and a touch of originality, they always manage to take a sometimes simple dish to the next level, allowing you to go a little further in the kitchen. They will teach you how to enhance a simple pasta dish!

Yum, what's for dinner tonight? By Margot Masson and Aymeric Pinard at Hachette pratique, 24.95 euros.

To satisfy those with a sweet tooth, Nicook's account is a must-visit. This trained pastry chef, who appeared on the M6 ​​show Le Meilleur Pâtissier , shares his recipes on Instagram, YouTube, and Twitch. These recipes are sure to wow you, but you can easily recreate them at home. You'll find seasonal recipes and revisited classics, both simple and more elaborate, and videos to help you master the basics and perfect your technique. All with a friendly tone, under the supervision of his children, the first to enjoy them and make us laugh.

In the kitchen with dad , by Nicook and Samuel, Albin Michel, 14.90 euros.