Sky issues important new price warning and an exact date UK users need to know

Like most TV and broadband providers, Sky has already hiked prices for its customers this year with things increasing by around 6 percent. That change came into effect last month, but now there's more bad news for some users of its popular services. NOW, which is owned by Sky, has just announced that it will be adding more to broadband bills later this year, with those signed up for bundles including Brilliant Broadband, Fab Fibre and Super Fibre seeing £3 per month being added to their outgoings.

NOW says this change will come into force from July 4, 2025.

“We understand that price increases are never welcome," a NOW spokesperson said.

"However, to continue improving and investing in our services, we need to adjust our pricing. Starting 4th July, the monthly cost of our NOW legacy Broadband products, including Fab Fibre, Super Fibre, and Brilliant Broadband plans, will increase by £3 each.”

If you are impacted by the update, you will be notified and given at least 31 days’ notice.

NOW says that, unlike many other providers, its customers can leave penalty-free within 31 days of being notified of a price increase.

That means if you get an email and don't want to pay the extra fees, you can find another provider and not pay any early exit costs.

NOW is also keen to point out that these price changes are reflective of the investments it has made to improve its products and services.

The service also says there are increasing cost pressures it continues to face across the board – such as wholesale cost and investment to improve its service.

Even if you aren't with NOW, it's always a good idea to shop around and see what offers are available. Along with checking out the main providers like BT, Virgin and Sky, there are plenty of smaller alternative networks popping up all over the UK that often offer faster speeds at lower prices.

To see what Internet Service Providers (ISPs) are in your street, look at Ofcom's useful postcode checker. You might get faster downloads whilst saving some money.