The 30 Best Deals on Video Games, Gear, and Gaming Laptops for Prime Day

We'll admit, it's a bit of a weird year for the games industry. This Prime Day's lack of big, flashy hardware deals on items like the PS5 Pro or Switch 2 are evident—but there's still plenty here worth dropping a few coins on. From deals on gaming laptops to top peripherals like controllers, headsets, and keyboards, to a few can't-miss deals on games themselves, there is plenty for video game lovers to go nuts over.
If you're looking for a new machine to play your Steam library of PC titles, there's deals on gaming laptops from some of our favorite brands. There's an excellent Alienware equipped with an RTX 4070 graphics card for $1899, down from $2300. For something new and affordable you can grab the ASUS ROG Strix G16 for $1275, a great price for the best that integrated graphics has to offer. See also a handful of great discounts on component parts, if you building your own PC is more the route you prefer. Chief among them is an AMD Ryzen 5 5500, a solid CPU for gaming down 55 percent to only $66.
Or you can pick up some titles you missed over the years. Start with Esquire's 2023 game of the year "Alan Wake 2" if you want an intense single-player narrative, or for something more lighthearted try the co-op thrills of "Split Fiction," one of 2025's best.
All that and more are seeing discounts between 30 and 60 percent today through July 11. These 30 items are our picks for the best Prime Day gaming deals of 2025's summer sale.
Laptop and PC Gaming DealsGaming Accessories and Peripheral DealsVideo Game Dealsesquire